The Clarity Group, Therapy practice in Denver, Colorado. Branding by Callie Cullum Design.

The Clarity Group

Counseling for Individuals, Families, Therapeutic Groups, and Workshops | Denver, Colorado

Branding Identity

Brand Strategy
Logo Design
Business Card
Additional Brand Collateral

Squarespace Web Design & Development

Full website design + development
Design for blog posts
SEO foundation across the entire website

The Clarity Group is a network of professionals that have dedicated their lives to learning the latest counseling strategies inspiring lasting and profound healing. Whitney, the owner of The Clarity Group, reached out to me when she was in the beginning phases of opening her new therapy practice in Denver, Colorado. Her goal was to create a brand that resonates with millennials, and that is simplistic and modern, much like my design style. We worked together over the course of several months doing brand discovery work, and building a brand that generates success for her business.

The Clarity Group has now opened it’s doors to the residents of Denver, Colorado and has been very successful thus far.

Scroll down to take a look at the full branding project.

Visit The Clarity Group’s Website.

"Our design is not only beautiful, but it is profound in it's ability to communicate the heart we have for the work we do. Callie is a truly talented story teller that has brought our counseling group into the future."


The Clarity Group Brandboard. Design and branding done by Callie Cullum Design.
Marketing Brochure Design
Website and branding for a counseling center in Denver, Colorado.
Website design for The Clarity Group, a therapy practice based outside of Denver, Colorado. The design was created by Callie Cullum Design.
Whitney Herrmann, owner of The Clarity Group.

Callie Cullum is organized, patient, and talented. She is one of the best in the field at uniting excellence with thoughtful design. 

–Whitney Herrmann, Owner, The Clarity Group